In Real Estate, when it comes to getting leads, you have many choices. You can buy them from companies like Zillow or Realtor.com. You can advertise using Google adwords or other vehicles, in the hope to catch people when they are searching for real estate related terms. Or you can start building your own “organic” […]
In talking with a friend who was looking at a new website, he told me he would use one company for the web design and another for SEO. When I checked out the SEO shop, it turned out to be one of those cheap SEO shops promising the world — and with no experience in […]
I wrote a blog post on how to evaluate the purchase cost of a new web site over at Human Observations — most points are true for real estate websites as well. Let us know what you think.
When it comes to SEO, real estate agencies have to think about it from 4 angles. Unfortunately, and based on our observations, most agencies only look at it from one angle. The first angle of course is traditional SEO — making sure that you show up high in search engine result pages (SERPs) that are […]