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    real estate web

    Does your web site look like your competitor’s?
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    Many web development companies have been focusing on Real Estate for eons — we won’t name them, but you know who they are. Some are dirt cheap, some are charging exorbitant amounts of money for developing so-called custom web sites, along with custom SEO & SEM campaigns. Even when working with the latter, most of […]

    By Francois Gossieaux January 5, 2019
    We make buying real estate look like fun (WARNING: self-promotion)
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    When we showed our latest real estate website to a colleague a few weeks ago, she said “Wow, the website looks great – it makes buying a house look like fun!” Of course, we loved the comment. But when I met with one of the owners of Prestige Real Estate this week, she told me […]

    By Francois Gossieaux December 15, 2018
    Why Not Visually Stand Out?
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    When you are dealing with people’s properties, whether it is a sale or a purchase, you are most likely dealing with one of their biggest assets. You are also likely talking about a very emotional decision, except perhaps for real estate investors. And if you are in a vacation spot, you are probably dealing with […]

    By Francois Gossieaux November 6, 2018
    SEO for Real Estate Companies
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    When it comes to SEO, real estate agencies have to think about it from 4 angles. Unfortunately, and based on our observations, most agencies only look at it from one angle. The first angle of course is traditional SEO — making sure that you show up high in search engine result pages (SERPs) that are […]

    By Francois Gossieaux October 26, 2018

    Fresh Thinking — Latest

    • Can you afford not to invest in reviews?
    • Where to source your real estate leads?
    • SEO is not just a tactic or a side job — it is a real estate marketing strategy
    • Does your web site look like your competitor’s?
    • What are you paying for?
    • The power of good photos
    • We make buying real estate look like fun (WARNING: self-promotion)
    • Zillow — friend or foe?
    • Another new real estate website in VT

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